Pitlane

Web App

Problem Statement

Data teams were stuck waiting hours for answers. By the time a report finished running, the moment to act on it had often passed — and building a dashboard still meant writing SQL and waiting on engineers.

Outcome

A performance-focused product organised around four surfaces — Stream, Query, Pulse and Canvas — taking teams from ingestion to insight in under a second. Dashboards are built visually, alerts route to Slack and PagerDuty, and data-to-decision time drops from hours to seconds.

Objectives

Design a real-time analytics product that turns billions of raw events into decisions in seconds, for technical and non-technical users alike.

  • Make ingesting and querying huge event streams feel instant and legible

  • Let anyone build live dashboards without writing SQL

  • Turn anomaly detection and alerting into a calm, glanceable experience

KPI

Time from data ingestion to actionable insight

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